Local SEO is the process of making your website more visible in your geographic location. This means having a local presence so that people know where you are and can find you to access local businesses and services. People search for things online, which means Google and other search engines can see what websites are providing useful information for people looking for answers about a particular topic or service. If you have a local business, it’s important to be included in these searches as well. Google has made changes to their search algorithm over the last few years which means being an active participant in new-site development is essential if you want to ensure your website shows up when users type in keywords related to your industry or locality. If you’re new to the world of SEO, keep reading because we’ll explain everything you need to know about this ever-changing field. We’ll also include some helpful tips on how to begin setting up local SEO today with the simplest 6 steps possible.
 

What is Local SEO?

Local SEO Malaysia is all about getting your business in front of people who are actively looking for services and information in your area. This means creating content to rank for local terms in your cities and towns, as well as in surrounding areas. You can use local SEO to rank for keywords related to your industry, your business model, your products, and more. Google has made it a priority to provide better, more relevant results to users. So if you want to rank higher than your competitors and be found by more potential customers, you’ll need to take advantage of local SEO. Google’s algorithm heavily factors in where a website appears in the SERPs. If you want to be found by more people, then you’ll need to boost your visibility at the top of these results.
 

Why is Local SEO Important?

Local SEO is important because it's your only chance at being seen by potential customers in your area who are actively searching for businesses like yours. It's important to rank for your local terms to get found by these customers and convert them into paying customers. Google has made huge changes to their algorithm on the local front, specifically with regard to local SEO. There are a few new factors that are now heavily weighted in their algorithm. These changes mean that local SEO is more important than ever before!
 

Google’s New Approach to Local SEO

Google has made it a priority to provide better, more relevant results to users. So if you want to rank higher than your competitors and be found by more potential customers, you’ll need to take advantage of local SEO. Google has, over the years, become a lot more specific when it comes to what they consider to be relevant results on their SERPs. This means that getting your website noticed is more difficult now than it’s ever been before, which means it’s more important now than ever to rank for local terms.
 

The 5-Step Process for Building Local SEO

Local SEO isn’t complicated as long as you have a solid plan in place. From researching keywords to creating compelling content, here is the 6-step process for building local SEO:

• Keyword Research - This is the foundation of local SEO. You need to determine what are the most popular keywords in your city.
• Research Competition - You’re not going to find the top-performing websites with the same keywords. The competition-based analysis is important. - You’re not going to find the top-performing websites with the same keywords. The competition-based analysis is important.
• On-Page Analysis - You’ll want to make sure that your website is easy to use and navigate. You’ll want to make sure all your pages have a clear call to action.
• Off-Page Analysis - You’ll want to make sure your geographic local citations are also on-topic and relevant. You’ll also want to make sure that your citations are from authoritative websites.
• Publish and Promote - You’ll want to regularly publish fresh, local content. You’ll also want to share your content on social media, including Google+.
• Traffic watch - You’ll want to keep an eye on your site’s traffic and see if you are getting the results you want. If you’re not seeing the traffic you want, then it might be time to adjust your strategy.

Conclusion

Google Link Building is the practice of getting your website to rank for your region’s top terms. The more popular these terms are in your area, the better you will be at ranking for them. Google’s latest algorithm change means that local SEO is more important than ever before. You now need to actively work to appear on the first page of search results for your area’s top terms to be found. Keyword research is the first step to take in local SEO. You need to identify what keywords people are using to search for information about your area and what topics people are interested in. You’ll also want to make sure that your website URLs are as specific as possible. People are more likely to click on a URL that includes the name of your city than one with a general term like “Washington.” When you’ve completed your keyword research and determined the top terms for your area, it’s time to move on to your on-page analysis. This is when you analyze your website for errors and make sure your pages have a relevant, navigable structure. The off-page analysis is where you’ll check your geographic local citations. You’ll make sure these references are on-topic and relevant to your topics. You’ll also want to make sure your citations are from authoritative websites. You’ll also want to make sure you publish fresh content regularly. When you’ve completed your on-page and off-page analysis, it’s time to promote your content on social media, including Google+. With these steps in mind, local SEO is simple. You just need to be creative and use the right keywords. - https://www.googlelinkbuilding.com/